Two Risks of Calling Out Communication Leaks

Red diamonds are known as the most expensive and the rarest diamond color in the world. It is Communication Intelligence’s hope that the quotes shared in this section of the magazine will be rare “finds” that will be highly valued.

“Calling attention to a (company) leak will inevitably set off a bigger fire. Individuals creating leaks have a strong motivation that outweighs the possible consequences for them personally. As such, no amount of responsible communication will deter a bigger fire when a leader calls out that behavior.”

Priscila Martinez, CEO of The Brand Agency

“I advise my clients to proceed with calling out a leak in a way that assumes their second message will also be leaked. Leaders should most certainly set that standard for what is acceptable and not within an organization, but it comes with the very real risk that message will also be shared.”

Priscila Martinez, CEO of The Brand Agency